CMA and Double Coin, a leading tire manufacturer and marketer, recently announced two appointments, effective immediately.
Patrick Etheridge to Director of OEM/Truck Stop Sales, from Manager of OEM/National Fleet Sales for CMA/Double Coin. His new responsibility is to manage the Double Coin team’s efforts in the OEM and Truckstop channels. Etheridge, an industry veteran, has held sales roles with the company since 2024.
Jose Pfirrmann to Director of Sales for Region 1 from Regional Sales Manager for the Northeast Region. He will continue to oversee the CMA Northeast Region territory while taking on expanded management and regional responsibilities. Pfirrmann, who previously worked in wholesale tire distribution, joined the company in 2020 as a territory manager.
“Both Patrick and Jose have shown the desire to grow within CMA and Double Coin and their hard work and visions have allowed them to earn these promotions”, said Aaron Murphy, SVP for CMA/Double Coin. “These positions are instrumental in our strategic growth plans and role expansions.”
ABOUT DOUBLE COIN Double Coin has been marketed in the U.S. since 1992 and has grown in popularity every year. The company markets tires to some of North America’s most influential distributors, truck stops, and servicing dealers.
Double Coin tires are supplied by CMA, LLC, based in Monrovia, California, and a subsidiary of Double Coin Tyre Group. Double Coin products include truck and bus radial tires and radial off-the-road tires, which enjoy OEM OEM-fit for major North American transportation and construction equipment manufacturers. Additionally, Double Coin tires are tested by some of the most progressive transportation fleets in North America. Many of the Double Coin tires sold in the US are SmartWay® Verified, supporting the sustainability goals of the tire and transportation industry.
